Product Overview

This is a leave-in conditioner for the beard itself: a concentrated modern cream that goes on after washing and stays in. GROOM states the beard becomes instantly soft and manageable from the moment it goes on.

Rice protein extracts work on the hair, with argan and jojoba oils carrying the conditioning. The finish is light and natural rather than waxed or shiny, and GROOM recommends it for all beard types. 120 ml.

Key Features

• ✓ Leave-in cream: apply and go, no rinsing
• ✓ Instantly soft and manageable, in GROOM’s own words
• ✓ Rice protein extracts with argan and jojoba oils
• ✓ Light, natural finish rather than wax or shine
• ✓ Recommended for all beard types
• ✓ 120 ml, handmade in GROOM’s Montreal workshop

What GROOM Publishes

Type, ingredients and finish as published by GROOM.

Product Specifications

What This Conditioner Does

Beard hair is coarser than scalp hair and gets none of the scalp’s oil supply, which is why beards go wiry and dull. A conditioner puts flexibility back into the hair shaft so the beard combs into place instead of springing out of it.

Because it is leave-in, it keeps working through the day rather than for the minute it would sit in the shower. It stands alone or after GROOM’s Beard Wash, and sits under balm or oil in a longer routine.

Who This Is Best For

How To Use It

Work a small amount through a clean, towel-dried beard from the skin outwards, then comb or brush into shape. There is no rinsing step.

It pairs naturally with GROOM’s Beard Wash before it, and beard oil or balm can still go on top for longer beards.

Care and Storage

Close the tube after use and keep it somewhere cool and out of direct sun.

Shipping and Returns

Ships fast from Montreal, Canada. Free shipping in Canada on orders $49+.

See our Shipping Policy and Return & Refund Policy for full details.

Frequently Asked Questions